B1G Deal: Big Ten Lands $7 Billion, NFL-Style TV Contracts

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The Big Ten has announced its new, seven-year media rights deal with Fox, NBC and CBS that is believed to be the richest ever struck with a college sports conference.

A person familiar with the contracts tells The Associated Press that the conference’s soon-to-be 16 member universities eventually will share more than $1 billion in revenue per year.

Starting in 2024, when USC and UCLA join the conference, Big Ten football Saturdays will be structured similar to the NFL.

That means three marquee games being carried in consecutive time slots on three different major TV networks.

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